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FOOD SAFETY SOLUTION
Beingmate Baby & Child Food Co., Ltd or known as just Beingmate, is a Chinese food manufacturer. It is headquartered in Hangzhou, China. Founded in 1992, it was a leading milk powder brand in China,
Aiming to 100% guarantee their product safety and build absolute trust with its customers, Beingmate has invested a lot of effort and resources in exploring the combination of blockchain technology and food safety. The company is also preparing to further implement the blockchain technology in its business and thus create a credibility system for the maternal-infant ecosystem.
"Whether it is a maternal & child product or maternal & child service, the safety requirements are extremely high. From the very first day, we have made commitments to our customers that we will take care of and take responsibilities of the babies and make new moms lives easier”, said Xie Hong, founder, and chairman of Beingmate.
The company has invested a lot of effort and resources in exploring the combination of blockchain technology and food safety. Beingmate aims to 100% guarantee their product safety and build absolute trust with their customers.
At present, many well-known dairy companies have built a complete traceability system from farms to stores. Beingmate’s milk powder products, for example, need to pass more than 60 index tests before leaving the factory, which also concludes a full traceability system, including the source of raw materials, purchase, production, inspection, and sales. Each step has its own “identity card”, however, the current food safety tracing technology has inherent deficiencies and cannot fundamentally solve the problem of counterfeiting by copying and transferring anti-counterfeit labels.
Use blockchain to store and track the encrypted maternal and child health data that contains genes, diseases, and health information
The decentralized, non-tampering and data-encrypted characteristics of blockchain have made it the perfect solution to solve the current pain points of the food traceability system. Now the platform can trace and locate each traceability point in real-time, thereby targeting the responsible party; it also avoids any illegal attempts to alter data.